PERSUIT

Turning Legal Ops into Strategic Ops

Legal departments don’t get enough credit for what they juggle: regulatory pressure, risk, compliance, budgets, billing—all while trying to be seen as a partner to the business. PERSUIT sees the grind and offers a sharper solution: a platform that flips outside counsel management from overhead to opportunity.

This isn’t another billing tool. It’s an infrastructure shift. PERSUIT integrates everything from smart RFPs to real-time spend tracking, empowering legal teams to ditch the spreadsheet chaos and align law firm decisions with real business value.

From Guesswork to Strategy

At the heart of PERSUIT is a belief that legal spend should reflect outcomes, not hours. Its GenAI-powered scoping tools can spin up tailored RFPs from a prompt or document upload. Structured templates and flexible inputs mean in-house teams can nail the nuance of complex matters while creating pricing consistency across firms.

“We never wanted teams to choose between speed and quality,” said David Falstein, VP of Product. “Our templates bring structure, but they also allow for customization. The point is transparency—not bureaucracy.”

With Apperio, See It All Before It’s Too Late

Since acquiring Apperio, PERSUIT now offers real-time visibility into both billed and unbilled legal spend. Finance and legal no longer have to wait until quarter-end to know where the money went. Instead, early warnings about scope creep or staffing issues come baked in.

“What we hear from clients,” David shared, “is that real-time WIP data isn’t just a nice-to-have. It’s a behavior shaper. Firms see what clients see and adjust on their own—which means fewer difficult conversations and more shared accountability.”

Scoring Firms on More Than Rates

One of PERSUIT’s under-the-radar power moves is its feedback loop. Performance data can be tracked over time—not just cost, but responsiveness, innovation, diversity, outcomes. Legal departments finally get to build panels based on performance, not just prestige.

David noted, “Legal teams now have the confidence to reward firms that deliver real value. That shifts the conversation from hourly rates to aligned incentives.”

Built to Scale (and Integrate)

With over $17B in proposals processed and thousands of firms on the platform, PERSUIT isn’t just gaining traction—it’s setting the pace. Teams can manage rates, monitor spend, conduct RFPs, and analyze firm performance all from one place. The Apperio integration only deepens that control, blending procurement-style oversight with legal nuance.

A Tool That Grows With Your Team

Some platforms solve for the urgent. PERSUIT solves for the evolution. What starts as a way to streamline rate reviews becomes a data-driven command center for outside counsel strategy. And yes, litigation teams are leaning in.

“The strategies firms submit on PERSUIT help our clients refine their own approach—before the matter even begins,” David explained. “It’s strategic alignment baked into procurement.”

Final Thoughts: Smarter Spend, Stronger Relationships

PERSUIT’s mission isn’t to micromanage firms. It’s to help in-house teams lead with clarity. With tools to scope better, select smarter, and track every dollar with confidence, the platform turns outside counsel management into a source of leverage, not friction.

It’s not about control for control’s sake. It’s about insight, accountability, and building firm relationships that actually work—for both sides.