Josef AI

Josef: Giving Legal the Tools to Say Yes Faster

Built for Lawyers Who Don’t Want to Be Engineers

Some platforms promise to supercharge lawyers. Josef simply helps them get out of the way.

Used by in-house teams at L’Oréal, Bumble, Randstad and more, Josef is an AI platform that helps legal and compliance professionals turn repetitive requests into self-service tools: contract generators, policy Q&As, and approval workflows. Instead of answering the same question 12 times, legal can build once—and scale.

Co-founder Sam Flynn, a former lawyer himself, built Josef with one problem in mind: legal teams were too often buried under low-value work, acting as bottlenecks instead of business drivers.

“We realised we didn’t need to help lawyers get faster—we needed to help them stop doing the stuff that didn’t need a lawyer at all.”

Legal Answers That Don’t Hallucinate

Unlike most AI platforms, Josef’s outputs are fully grounded in source material. Every answer is tied to the actual document or clause it came from, and nothing is generated unless legal has approved the content.

It’s not just about control—it’s about trust. Josef’s Q&A tools don’t guess. If they don’t know, they say so.

That’s why lawyers love it. Transparency is built into every layer.

Structure First, Flash Second

Josef’s underlying document engine treats legal text as layered data, not just paragraphs. Policies retain section structures, clauses, cross-references, and definitions. That means answers are precise, and users get exactly the same guidance a lawyer would’ve given—just faster.

Sam explains:

“A delegation of authority matrix is nothing like a code of conduct, even if they’re both policies. Josef had to learn the difference—and surface the right data in the right way.”

Built by Lawyers, for Legal Teams

One of Josef’s key differentiators is that it doesn’t require developers. Legal teams can upload a policy, map a workflow, apply a few settings, and launch.

No APIs. No prompts. No engineering tickets.

That’s what makes Josef work at scale: commercial teams get their answers; legal gets its time back.

Adaptable Across Teams, Not Just Practice Areas

While the platform is built for legal and compliance, many of its tools now power HR, procurement, and marketing workflows. It’s not just about use cases—it’s about spreading legal’s value across the business.

“L’Oréal built tools to validate environmental marketing claims. Bupa automated services agreements. Bumble streamlined DPIAs. The exciting part? Legal’s leading the automation charge across departments.”

No Code. No Nonsense. No Cleaning Up After AI.

Josef is as much philosophy as product. It’s a platform built around the idea that legal teams should be able to build helpful tools without having to explain what a regex is. It’s also designed to scale without risk—no outputs are ever generated without human review.

And if the tool doesn’t know the answer, it won’t bluff.

Because in legal, a confident guess is often worse than no answer at all.